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10× Guide To Lead Generation Chatbot

In a world where we have a lot of activities going on and busy schedules – a Chatbot is what can represent us.

Chatbots are programmed to convert a prospective audience from a stranger to a customer.

The fact that such a person is a customer doesn’t mean that he or she might have bought from you.

But in as much as such a person has passed through your Chatbot and complete the necessary process.

Such as person is your customer and there is a high tendency that you can easily convert such person to your buyer.

I just hope you understand the way I portrayed the “Customer” word in the aspect of this guide right?

Below Is What Will Be Discussed In This Content;

What is a lead generation Chatbot?
Why do you need a lead generation chatbot?
Top lead generation Strategies
Lead Generation Chatbot tactics to boost sales
Advantages Of Lead Generation Chatbot
The disadvantage of lead generation Chatbot
Conclusion

Let us quickly jump deep into what Lead Generation Chatbot is all about and more on why you need it.

What is a lead generation Chatbot?

A lead generation Chatbot is a tool or software that is designed to work on behalf of a brand to close a prospect from the point of unknown to the point of action.

There are so many ways where Chatbots can be used and the fact that you are using them for lead generation purposes.

Your main aim here is to either build your email list, your many chat list, or your social media followings.

Anyway, it’s still taking your prospects to the point where they will pull out their credit card and purchase from you.

Let us quickly look into why you need Lead Generation Chatbot.

Why do you need a lead generation chatbot?

There are several reasons why you need a Lead Generation Chatbot for your business.

Reduce Time Wastage.
Encourage Fast Engagement.
Maintains Company Dignity.

1. Reduce Time Wastage:

Just as the adage states that “Time Is Money“. You cannot afford to waste much time on something that can be controlled.

Your focus should be on the money middle where the revenue and profits are coming in.

That is why Chatbots are very effective and will help you reduce the time you should be wasting on chatting with customers.

They will easily be converted just with the Chatbot and become a customer who is ready to buy from you.

Enough time can be available for other activities and life starts getting easy for you.

2. Encourage Fast Engagement:

It is now getting very easy to lose people to other shiny objects that will cause distractions online.

That is why one must be making use of Chatbots for lead engagements.

Because immediately they show an interest in whatever that you are offering.

They are immediately ready to be converted and want to see the next process and step to take.

So, if you are not available at that specific time to respond to your customers or prospects… you will lose out on them.

And you have no one to blame because there are too many distractions going on online.

The way to maximize the best use of every visitor who lands on your website or comes into your dashboard is to use Chatbots.

Because that is what will easily make them follow the process and go to the next step.

3. Maintains Company Dignity:

Your company dignity stays maintain and engagement becomes rapid.

You won’t see anyone complaining of low engagement on your website or saying you don’t respond fast.

Since people like you to give them maximum attention – life becomes easy and you will easily start making enough Recognitions.

Your dignity and respect will always stay intact because you understand what it means by engaging customers.

You are fast to easily respond to them and hear their complaints and you are also fast to quickly bring them into your brand.

Your Chatbot is just like the receptionist of your company and if you don’t have active… you are missing out on a lot.

Top lead generation Strategies

Some lead generation strategies are very effective for the upgrade and success of a firm.

So, let us quickly look at some strategies that you can use for lead generation and why it is very relevant with the use of Chatbot.

Email follow-up.
Live chat.
Social media contest.
Customer Cart and Checkout.

1. Email follows up:

One of the first methods that are very effective and efficient for the conversion of lead generation is email follow-up.

Email follow-up is very effective because email is still one of the best ways to get first-class access to a prospect.

With email, you can easily send them enough numbers of messages in a day because this is what you own.

Your email list belongs to you and you can rest assured that every message you put out will reach all your audience.

So, with the email follow-up in place – you can easily convert a visitor from a stranger to a buyer.

Human beings are now getting wiser – you can expect them to always buy at the first glance of your promotion.

Most especially now that almost everyone now sees a Facebook advert on their news feed every day.

Even if they should go to YouTube to watch their favorite comedy video or normal show… they will first be greeted with adverts.

So, the best way for you to make sure to convert them is by first collecting their email addresses.

This way, you already have access to them and you won’t lose them again except if they decide to leave you.

Then you can keep converting and following up with them with an email follow-up series.

There are several emails follow-up series that you can adapt and use in your email marketing approach.

I already wrote a detailed guide here on Evergreen Funnel which you can read and understand how to do email follow-up.

2. Live chat:

Live Chat is another useful tool that many online brands use to get complaints from customers.

This is to support email because the majority of the time – it becomes difficult to wait for an email response.

Someone like me prefers to use Live chats almost all the time.

And one thing that you need to know is that before a representative will ever come to respond to you…

…you will first be welcomed by a Chatbot that will inform you to wait a little bit and you will get a response within few minutes.

This is the power that Chatbot has because they are just like the receptionist of the company or website.

This is another lead generation strategy that will convert your customers a lot and turn them into buyers.

People like it when they are shown attention and they will always show appreciation to brands that take them first.

Just imagine entering a Live chat and you want to speak with customer care but you saw nothing.

You will be lost as to what to do right? But the Live chat will inform you what to do.

It’s the Live chat that will tell you if the representative is busy or doing one thing or the other.

That is the power that it possesses and you get an answer to your complaint immediately after the representative arrives.

So, the internet is more like when you walk up to a company or an organization and you get welcomed by the receptionist or the people in the organization.

You immediately turn a lead and a customer.

3. Social media contest:

Social Media contest is another internet Marketing ingredient that I have seen a lot of people use to build their leads.

Kindly know that all these are still within the use of bots to automate their process.

How this is possible is that – people like challenges a lot.

You will see some content that states “90 Days Content Writing Challenge“.

And because people even find it difficult to continue something all by themselves.

They will prefer to keep joining contests to be able to use other people’s motivation for their strength.

They know that if they are relenting and see another person who has done more than them – they will pick up.

This is what internet marketers and brands are realizing and they are making use of it for their lead generation.

And the truthful fact about this is that social media contest is very effective for lead generation because you will be staying with them for a lot of time.

People like it when you are with them for a long while because they will feel secure that they are on the right path.

That is why social media contest is very effective for lead generation and we internet marketers are using it.

It’s a Lead Generation Chatbot strategy that can be used to convert people from strangers to buyers.

Immediately they join the contest and keep progressing – you can keep introducing more offers to them in the middle.

4. Customer Cart and Checkout:

A lot of eCommerce websites generate their leads from this aspect of the bot in the lead generation space.

The cart is where customers add to the cart in their dashboard anytime they want to purchase a product.

And the person gets redirected to the checkout page where his or her details will be collected.

There is always a lot of details gotten here and eCommerce stores use this to collect their email addresses and phone numbers.

It is a more detailed lead generation strategy that they use to easily sell more to any customer that once bought on their website.

They know how fast their customers will want to buy from them once they can collect their contacts the first time.

So, if there is an E-commerce store that is not adding the “Email address and Mobile Number” field in their checkout stage.

If it’s yours, you need to immediately go and add it because that is what will give you access to generate them as a lead.

If you are someone who runs paid adverts or you use organic searches from Google or other search engines.

You have to start making use of your checkout page for your lead generation.

Lead Generation Chatbot tactics to boost sales

There are some tactics in lead generation that you can make use of just to boost your sales with Chatbot.

Below are some of them:

Make interactive content
Consider the end goal first
Define your target audience
Invest in targeted PPC Ads
Show social proof and testimonials
Promote your brand with the contest

1. Make interactive content:

You need to make sure that your content is interactive and engaging enough for your prospects to flow with.

Interactive content is always beneficial because people can easily go ahead and take an action.

If you are making use of the Facebook lead generation strategy for example and you decide to use Manychat as your lead generation tool.

You can easily give them an offer that is free on your page and get them to comment on something and they will get a message in their inbox.

Dan Lok always makes use of this strategy to get people from his normal Facebook page to his lead list.

He will write very long and compelling content that will give a lot of value to the audience.

Then he will give them something for Free and make them join his Manychat bot list.

This is also very possible with email lists – you can easily create valuable content around a topic.

Then get them to download the free resource from your squeeze page which they will be eager to do.

It is just a matter of making sure that you create an engagement with them and they will always interact.

2. Consider the end goal first:

What is the end goal of any lead generation you want to involve in?

Before you can consider starting making use of a chatbot for all your lead generation Campaigns.

You need to have a goal that must be in place because that is what will make you get success in it.

With an end goal in place – you can easily talk directly to your target audience.

You can make them know exactly what you have in place for them in the value you are offering them.

You are making them move towards your plan but in line with the goal that you have set aside.

You need to have a candid reason that will later turn into a cash flow for you.

You are not just generating leads just to become the leader or controller of a community.

You are generating leads for you to have enough money and cash flow flowing on.

So, it is necessary to make sure that enough consideration is dedicated to this aspect.

With the proper knowledge of your goal and who you are serving…you will build a list filled with the people of your interest just with Chatbots.

Also, your Chatbots are programmed and they must move and work towards your destination.

3. Define your target audience:

Who is your target audience – because that is how you can easily know who you will serve.

With Chatbot – lead generation is very much easy for you since you have everything already automated.

But you need to have a means through which what you are doing and achieving is exactly how you have planned it.

And the only way this can be possible is by you defining who exactly you are trying to serve.

You cannot afford to have everyone on your lead list – in whichever way you are trying to gather leads.

The people that should be in your tribe must be the exact people that you are trying to serve.

Because without that – it will become a little bit difficult to even know if you are at the right place.

A chatbot is something that is already automated by you or your team member.

So, it must be talking directly to the audience that is answering everything it’s answering.

And the questions and flow that this Chatbot is doing must always flow with the thinking of the audience.

That is why understanding your target leads are important because that is the only way to speak directly to them with Chatbot.

4. Invest in targeted PPC Ads:

Many people are afraid of doing paid ads and this is what is making so many people struggling in their internet marketing life.

If you ever thought of doing lead generation – then you need to be doing pay-per-click adverts.

Because this way, you can start seeing immediate results compared to waiting for organic traffic.

Organic traffic is cool but you also need a system that can make you the result and test things out before it organically starts working.

And pay-per-click ads always work closely and firmly with Chatbots because you can easily generate leads with that.

The combinations are always fantastic and that is why you see a lot of internet marketers making use of PPC and Chatbots for Lead Generation.

They are fantastic tactics that are always important to work with.

Although, if you are on a very tight budget and you are thinking maybe this will be something difficult for you.

You can always rely on organic and free traffic methods – but PPC with Chatbot will also give you immediate results in your lead generation.

So, if you haven’t started considering PPC with a combination of Chatbot for your lead generation.

Then you need to start considering it because of the fast result – just make sure you know your target audience.

5. Show social proof and testimonials:

Social Proof and testimonials are very effective lead generation strategies for brand growth.

Forget the fact that people are giving you their email address or Facebook account details for FREE.

They also value whatever they give you as if they are offering money in return for what you are giving them.

Just like you should have known by now that you have to offer value for anybody to become your lead.

So, giving up themselves as a leader is sometimes a hard decision for many people.

Most especially those who want to follow the right mentor or scholar in the niche they are interested in.

So, if you don’t show social proof of what you have done previously or testimonials.

They will somehow find it difficult to follow you and the PPC ads that you are running will not convert more than someone who is using social proof.

Now, what if you don’t have any social proof to automate in your Lead Generation Chatbot?

You can easily work for free for some individuals or your family member and give them a result.

Oh yes! It is these result/s that you will use as social proof for people who are just getting to know you.

Try and work for 3-5 people and tell them the result you wish to achieve for them but with a catch.

Just tell them that you will need a video Testimonial from them if you help them a have a result.

And since you are moving them forward and making them happy – they will surely give you Testimonials you will use.

This is how top marketers started and they now have a lot of leads who are ready to buy whatever they are selling.

6. Promote your brand with contests:

I thought we discussed content earlier – it is important to know that people like to contest a lot.

They want to be in an environment that is very challenging where they see others who started with them getting results.

They don’t want to care if their other colleagues have been doing it for a while and just using the contest as a stepping stone.

Hahahaha…

They just want to do a challenge that can make them grow their self-esteem and get motivated.

That is why lead generation with contests is now an easy way to convert any random person to lead these days.

Because they will easily provide their information provided that there is enough room for them.

So, automating this with Chatbot will give you a lot of upper hands in whichever process you want to take.

Just with an automated email series or a Facebook bot response.

You can keep sending them more info about how the contest will be fantastic and keep reminding them when it will be starting.

This way, your leads will keep knowing that you have them in mind and you will also be in their mind.

Since people get distracted with so many things on the internet – if you don’t hold them right and keep sending more info.

They will forget they ever registered any contest with you.

Advantages Of Lead Generation Chatbot

In this aspect, we will talk about the advantages and disadvantages of lead generation Chatbot.

Using Chatbot for lead generation serves as a pro and a con in so many aspects and that is why you need to know.

They Enable You to Collect Leads at Any Time.
They’re Extremely Cost-Effective.
They Take Out Wait Times.
They Encourage More Engagement.
They Free Up Your Sales Team for More Complex Needs.

1. They Enable You to Collect Leads at Any Time:

Just imagine trying to collect leads all by yourself if you are doing something like pay per click or PPC ads.

How difficult will that be for you and you will need to keep awaiting the next lead that will enter in your notification??

This is time-consuming and you will keep wasting a lot of time on stuff that can be outsourced.

Lead Generation is not what you should spend the majority of your time on because it is not yet a sale.

You are only generating leads to convert them into customers and that process should be handled by a Chatbot.

It is the Chatbot that will convert them and make them turn into your lead before you start to make them buy.

This way you can easily focus on the money middle and keep making your business move.

You will also have more time to do other things for yourself while you only come to your dashboard to check your stats.

This is a fantastic way to live the free laptop lifestyle that you see the Gooroos using in their sales copy.

So, using Chatbot for lead generation is a perfect way to help you collect leads at any time even while you are not there.

2. They’re Extremely Cost-Effective:

Chatbots are cost-effective and something that you can easily start now.

If you are trying to do social media marketing – you can make use of Facebook for your Chatbot platform.

And Manychat (A Chatbot automation software/website) is what you can use to automate your lead generation.

Or if you are doing email marketing – there are a lot of Chatbots and email automating software that you can make use of.

Some of them are ConvertKit, Aweber, and MailChimp.

Those I have listed have their Free plans which you can start with to test out their service.

You will also enjoy a lot of benefits from using them because you already have everything automated for you.

Also, the Manychat Bot has its Free plan which you can start with for your lead generation.

Just go to their website and you will be directed on the right path to take in collecting leads.

They also have a paid plan which you can maximize the usage if you decide to upgrade and enjoy more benefits.

3. They Take Out Wait Times:

The time you would have wasted and lost some of your leads… you will maximize the usage with Chatbot.

Because it will quickly be responding to your prospect and quickly win them over before they sign out.

If you are someone who is trying to grab the details of a prospect and you are asking questions manually.

You might want to quickly go to check up on something or maybe your kid poo in his pant.

You might quickly have something to check up on and that can make you lose out on that lead.

Because they also have a lot of distractions that are surrounding them.

So, if you don’t know the best way to quickly hold them… they will be gone.

And the best way to quickly hold them is through the use of Chatbot for your lead generation.

4. They Encourage More Engagement:

You will see your engagement rise and conversion will start skyrocketing for your business.

People always like when a brand shows them attention because they only care about themselves.

So, if you can easily show them attention – they will reward you with a lot of engagements.

And that is what Chatbot tries to achieve for you when it comes to lead generation.

You will see a lot of engagement just from doing Lead Generation with Chatbot.

And when there is a lot of engagement on a Brand’s network – the sales will keep skyrocketing.

You can easily upsell something just with a Chatbot immediately after you finish getting them as a lead.

This is another proper way to monetize and keep running pay-per-click adverts.

5. They Free Up Your Sales Team for More Complex Needs:

A lot of people lost their job just with the introduction of Chatbot because some online companies see no need for their services.

But even though it serves as a disadvantage to those people who lost their job.

It is a very big advantage to companies because they don’t have to hire a lot of sales teams.

Instead of hiring 5 or 10 sales teams to attend to customers and collect them as a lead.

They can easily hire just 2-3 people and handle the remaining task where the Chatbot ends.

So, this also relief online companies and sales team a lot of stress that they should have been involved in.

Because immediately a visitor enters their website or platform – the Chatbot will be the one to welcome and make them enter their details.

The Chatbot will also be the one to send them information regarding what they should do next.

Also, give them an indication of whether to purchase any further offer among the products of the company.

So the only thing that is just left for the sales team is just to monitor the progress of the company and do the human effort aspect.

The disadvantage of lead generation Chatbot

Chatbot also has its disadvantages which you will experience when using it for your lead generation.

These days, many people now know about what Chatbot is all about and they can flow with it.

They already see that it is already automated and prefer to flow with a real person from the other end.

People don’t want to be controlled by a not but with a real human.

So, when using Chatbot – just make it be at the beginner stage of your lead generation.

Don’t rely too much on its usage – always try and delegate the remaining aspect to your team.

Most especially the sales aspect of your brand where money will be coming in.

So, always make sure that you don’t continue to use it on one prospect or lead for a long time.

It should only be during the welcome aspect because they know what they are flowing with a bot.

Although, they will first flow along during the welcome stage but later decide to need a real human response.

Conclusion

Using Chatbot for lead generation is a fantastic way to easily build a better brand.

That is why many companies have decided to start automating their process just to quickly grab a new prospect.

You have to know that people get distracted easily by so many things on the internet.

So, you have to make sure that you grab them with the little time that you have.

That is why Lead Generation Chatbot is very important to build your email list, Chatbot List, and Social Media Followers.

I believe this guide is impactful, share it with your friends on social media if you enjoy it by clicking on any of the social media icons below.

If you have any contribution to this, hit the comment box below and let me feel you.

September 14, 2021 by Maverick Ope Uncategorized

Hyper Targeting: 10 Ways To Use It To Grow Your Busines

The ability to always get enough conversion from every single money or time that you pay on a platform is the reason why Hyper Targeting is important.

These days, the majority of internet marketers don’t put too much focus on Hyper Targeting.

All they care about is the process of spamming and dropping all their adverts in different places.

You need to have the mindset of doing Hyper Targeting to get enough and outstanding conversion.

Here are the values you are going to get from this Guide:

What is Hyper Targeting?
Ways to Hyper Target
Criteria For Hyper Targeting
Conclusion

Let us immediately look at the definition of Hyper Targeting and how you can go into it.

What is Hyper Targeting?

Hyper Targeting is the process of displaying your advert or promotions to the exact audience that needs what you are offering.

This is by far one of the best means to gain a lot of quick recognition and easily become an authority in your niche.

Many people are doing this wrong and that is why the “Gooroos” keep selling them irrelevant courses – claiming to have a secret inside which they don’t have any.

Although, in this guide – I will give you the first-class information that you need to start doing your Hyper Targeting correctly.

Ways to Hyper Target

There are several ways to do Hyper Targeting correctly and we will go into details on how you can do it.

Below are some of the ways through which you can do Hyper Targeting correctly.

Forum Advertising.
Retargeting.
Build An Email List.
Influencer Marketing.
SEM.
Social Media Community.

1. Forum Advertising:

Hyper target marketing

One of the best ways to do your hyper Targeting is the forum Advertising method.

This way, you will be able to get directly into the domain and community of people who are into what you want to promote.

The major reason why I like forums is the fact that one can reason with people who decide to always check out a platform that moves around their interests.

People always find it difficult to go to forums and prefer to just use social media because they know that they will see a lot of fun on social media.

But the ability to keep coming to the forum and checking out what people in a certain niche are doing is what interests me with the forum.

So, I like the forum a lot because my target audience is always there and is interested in whatever I am giving them.

A lot of marketers out there do spend thousands to millions of dollars on paid adverts on forums.

Because they know that they will have the ability to get first-class access to the people who are interested in what they are advertising.

Just imagine if you are someone promoting internet marketing products – you will know that your next juncture is Warriorforum.

Because you will see a lot of internet marketers there who are asking questions and wanting to know better.

This way makes it easy for anyone to easily start making money and seeing a lot of positive results just by Hyper Targeting.

So, are you interested in Hyper Targeting and you haven’t thought about using Forum Advertising?

Start making use of it by just typing “{Niche} Forum” on Google and you will see some suggestions related to your niche. That way, you are directly going straight to the audience that is best interested in what you are offering.

2. Social Media Retargeting:

Hypertarget

How well are you running paid ads on Social Media? Well, maybe you are doing it quite often.

But have you started making use of Retargeting in your social media campaigns?

Because if you haven’t started making use of it – then you are missing out on a lot of goodies that ought to be yours.

Social Media Retargeting is a very important element for any marketer that is running paid adverts.

Because that is the best way to get in touch with the audience that is best interested in what you are offering.

That is why when you run the first set of the advert – social media will try to narrow your audience based on how well your targeting is.

But you have to stop the advert at a certain level and now run a Retargeting advert to target people who share the same interest with people who have interacted with your advert.

And the way to do this is by adding a Tracking Code (Pixel) on your website.

The Pixel will be given to you by the social media platform you are using to advertise.

Facebook for example has its Tracking code called the “Facebook Pixel“.

Google also has its pixel and it’s called “Google Pixel” which you will put on your landing page.

This is how you get details of those who have clicked on your advert – then you Retarget them to promote to them…

…also you can run an advert to those who share the same interest with them.

3. Build An Email List:

If you haven’t started building your email list – then you are missing out on the money you should be minting.

The question Is Email Marketing Dead? is still flowing on the internet and many people are missing out.

Smart marketers are busy working hard to build more of their email lists while inactive ones are still struggling with social media.

The truth is that you cannot control the work rate on social media because it doesn’t belong to you.

You can make a post on social media and know that such a post will not get to all your audience except you run paid advert.

But when you build your email list and have your community which you are the head of it.

You can easily send out promotion and be rest assured that such a promotion is going out to your target audience.

And that is by doing enough lead generation and building your email list with it.

You can put an opt-in form on your website that is promoting Dropshipping.

If there is anyone who shows interest to input his or her email address in that opt-in form.

You would have already known that such a person is interested in Dropshipping and you can easily start promoting Dropshipping offers to them.

They are Hyper-Targeted and belongs to you for them to be marketed to anytime and any day.

4. Influencer Marketing:

Hyper target marketing

If you can get access to the Head of a tribe – you already have access to the people in that tribe.

That is the power that influencer Marketing has and that is why you must not just overlook it in your Hyper Targeting approach.

Just with influencers of a particular niche and has a lot of followers who believe in what he or she is endorsing…

… a lot of the followers and fans will follow whatever such an influencer is promoting with immediate effect.

That is why being an influencer is a powerful tool that can easily turn someone from broke to rich.

Because you can easily start controlling wealth and sell anything that you wish to sell to anyone.

But since you are not even an influencer but you have what it takes to hire an influencer to endorse your offer.

Then, what is stopping you from doing influencer adverts to start promoting your offer?

This is a solid Hyper Targeting because you are making use of the owner and leader of a tribe.

And the people believe in their leader and follows anything he or she says.

So, just flow along and endorse them or rent their page for few days.

I don’t have to teach you much about how you can get an influencer to help promote your offer.

If you go to YouTube – type your keyword and you will see a lot of suggested videos.

Look at the channel that has a lot of subscribers and message them.

Or you easily make use of Facebook and Instagram and look for an influencer in your niche and pitch them.

It doesn’t get easier than this.

Just be careful with the kind of influencer you pitch and try to have a solid confirmation.

5. Search Engine Marketing:

What is hyper targeting in marketing?

Search Engine Marketing (SEM) is another aspect of Hyper Targeting that portrays a good way to get in touch with your real audience.

With SEM – you can do your targeting in a way that will bring out the best of the audience that you should promote to.

Search Engine Marketing is the types of Google adverts that you see anytime you search for a keyword online.

So, the moment someone searches for a keyword that is related to what you are promoting – your advert showcase.

This is the major reason why many marketers are making use of Google adverts and Bing adverts…

…Because they know that once someone searches for their keyword – their advert will pop up.

It’s just like if you type “Affiliate Marketing” on Google. Google will show your advert because such a person is looking for your “Affiliate Marketing“.

With SEM – you are directly targeting the people that will be interested in whatever you are offering.

Those who will buy whatever you are promoting or grab whatever you are giving because that is exactly what they are looking for.

They are the hot audience that wants a solution to that specific problem and they will pull out their credit card to pay any matter what.

Your Hyper Targeting is achievable with SEM because your audience is already looking for you.

You don’t have to bother yourself with trying to explain what your offer is to them before they can easily understand.

6. Social Media Community:

Micro targeting

Social Media Community like Facebook Groups is another fantastic location to get people who are interested in your offer.

Although, the level of restrictions with the social media community is quite difficult a little this day.

Because if you should decide to start targeting and making use of Public Facebook communities…

…you will find yourself only promoting to a lot of spammers and scammers – who are only there to rip people off their money.

So, it is always better to make use of private groups when you are doing your Search Engine Marketing.

Because this way, you will be able to see people who are interested and are looking for solutions.

But you will need to make a lot because of rapport with the group admin or one of the admins.

But I will prefer you make rapport with the head admin – so that you can get access to the members.

What majority of the Gooroos and other information you will get on the internet is that you should create content on the group.

You should keep engaging and posting valuable content on the group.

That is also cool but the reward takes a long while and also, even if you create Engagement – you still won’t be given the chance to post links.

Am I a fan of the fast methods? Not!

But if a see a better and more easy way… I will prefer to make use of it.

To make rapport with the admin… you will start by engaging on every post on their group.

Then after that, you will now start thinking of a solution that you can bring to them with the problem.

Make sure it is something that is closer to them and solve it for them and that is how you get access to them.

This way, you can easily get access to the people of that private group by offering your product.

Just talk with the admin about it… I am sure he or she will be interested to promote since it’s a good offer.

This can take you 3 months to execute but that of posting content can take you 1-2 years and the reward of the former is very much higher than the latter.

Criteria For Hyper Targeting

Some criteria should be put in place for you to Hyper-Targeted properly.

Let us quickly review it and see how it can help you to take your business or your clients’ business to the next level.

Know Your Target Audience.
Know Your Data Source For Targeting.
Your Target Platform.
What’s Your Media Type?
Know The Ways Through Which You Measure Success.

1. Know Your Target Audience:

hyper-targeted marketing strategies

The first thing you have to know is your target audience and the people that you are serving.

If you don’t know who you are serving then you need to go back to the drawing board.

Because that is the only way for you to talk directly to who you are serving and make them feel secured.

Just imagine when you are reading this guide and I am typing in another language.

Or I am not speaking directly to you – you will feel lost easily and don’t even wish to continue.

That is why you have to know your audience and people who you are truly serving because that is how to win.

When you are Hyper Targeting with either of the ways I have discussed with you above.

You must be going directly to the people who you will be serving.

Even if you are to be running google or Bing ads…They will ask you for some related keywords.

Because they believe that is what can make them serve you better and show your advert to relevant and related people.

So, you must know your audience because that is how they can also know you.

If you don’t know your audience – it will be difficult for them to know and find you. So, know and understand them.

2. Know Your Data Source For Targeting:

What do you mean by micro marketing?

Even though you understand who your customers or target audiences are.

You must know where you are going to the data that will be used to hold and key this audience.

A lot of data are online but the necessary things are to know where to get these data.

An example of this is when you are writing a blog post that is trying to target your ideal audience.

You have to know the kinds of keywords that you will use when doing your targeting because it is these keywords that will be used to get in touch with your audience.

When you have your data source and you know exactly what your audience is looking for…

…you can easily get in touch with your audience and hyper-target them.

Sometimes, the keyword or normal word that you feel your target audience will use when searching for your offer might not be what they will use.

That is why many Copywriters and marketers make use of the forum and Google Auto Suggestions to look for what their target audience is searching for.

This is how they majorly get their day just to go deep into what their target audience is looking for – so that they can be the first to be shown.

3. Your Target Platform:

What are quality leads

Which platform are you aiming to use to get in touch with your target audience?

You cannot just decide to be doing Hyper Targeting without knowing where these people are agglomeration.

They all have a place where they gather up to share and talk about what is bothering them always.

They all have a particular place they go to anytime they are looking for a solution to their problems.

They all have an idol or influencer that they look up to and follow anything he or she is recommending.

They are always on the internet but because the internet is too wide – it becomes difficult to know where to see them.

Although, it is not difficult you only need to funnel down your experiment and research into knowing where they are always coming together.

That is why some marketers always focus on Facebook Marketing at the strategy Of their Hyper Targeting.

Some will focus on forums to get in touch with their target audience.

Some will focus much on Google by uploading valuable content that will be recommended when people are searching.

Some will shoot themselves live and upload on YouTube because they know their target audience is there.

These are just several ways that they are using to Hyper Target and get in touch with their audience.

That is why you must know yours… it might not be on any of the platforms I have stated.

But they are surely somewhere… it might be LinkedIn, Twitter, Pinterest, or anywhere. Just make sure you know WHERE.

4. What’s Your Media Type?

Hyper-targeting examples

How are you explaining your offer to your target audience?

A lot of marketers make use of several media types to explaining and disseminate information to their audience.

Some make use of images with just a plain photo to explain whatever they are advertising to a Hyper-Targeted market.

Some people make use of GIF images that just explains with a bit of video graphics.

Some make use of Videos to explain what they are offering their audience and get their attention.

Everything is just for the audience to understand whatever they are promoting to their target audience.

So, you must know the media type to make use of when doing your Hyper Targeting.

Also, each Platform that you will be using to promote an offer has different media type that best work on them.

Some who even have the features of every type of media to use – has their separate aspect of the platform that best works for each media.

So, you have to be careful with the ways you use any media type on whichever platform that you are using.

So, this is another requirement that is important when trying to choose a media type for your promotions.

5. Know The Ways Through Which You Measure Success:

Are you tracking all your data? Because you are missing a lot if you are not tracking it.

You need to keep track of your data – so that you can know if you are progressing in your promotions and business or not.

And the way to do this is by using the pixel data to keep track and know how well you are performing.

Also, on each platform you are using to promote yourself – there is always a dashboard where you will see all your data.

So, do you have the things that are needed in place for you to measure your success rate?

Whichever platform that you are even using – there must be something that will help you keep track of your progress on it.

Because if there is none and you are not able to keep track – you will miss out on a lot.

You won’t even know if you are progressing or you are regressing.

You will feel stuck and keep thinking of how to make progress more than your competitors.

In which the best way to progress is by competing with yourself because that is the best way to meet and beat your competitors.

So, how well are you measuring your success and keeping track of your target audience?

This is another important aspect that you need to look at.

Conclusion

The Hyper Targeting approach is a very important technique for any marketer or any brand advertising online.

If you are not Hyper-Targeting – then you are not doing promotion and your online advertising will be poor.

Even conversion will be very bad and that is why you should try and follow the guidelines given in this guide.

Because I have taken you from novice to an intermediate in this guide and the moment you implement what is written…

…you automatically become an expert and that’s how to win.

If this guide is helpful…Don’t forget to share it with your friend on social media by clicking any of the buttons below.

And if you have any further suggestions or thoughts – hit the comment below.

September 11, 2021 by Maverick Ope Online Marketing

How to Promote Affiliate Links on Facebook the Best Way

Many new Affiliate Marketers have been considering and curiously searching for the best way on how to promote affiliate links on Facebook.

The question you might be asking yourself right now is that – is it possible at all?

Oh yes, it is very possible and people have been using this platform to get a lot of Affiliate sales that earn them money.

Even though there are some other new social media platforms like TikTok coming out and quickly ranking multi-million users.

It still doesn’t affect the usage of Facebook as a source of traffic because billions of users sign in every day to engage.

So, you can still sell your products because a lot of your affiliate sales are among these millions of people.

Even though Facebook has a lot of users – its algorithm is very strict and not nice at all.

Gone are the days where you can easily add links to your post and get it approved.

Or when you can just easily post affiliate links of any group you see and go free without any ban.

It is no more like that on Facebook.

Even top Influencers who have been on Facebook for a while will only tell you to click on the link in their bio.

Or click on the link in the first comment – that is what you are going to see because Facebook doesn’t even allow a link in a normal post.

So, due to all these restrictions – how can you post a link even inside all these difficulties.

Also, how can you make affiliate sales from your Facebook account without being blocked from Facebook?

These are the things that we will look at in this aspect of making money and selling affiliate products on Facebook.

Promoting Your Affiliate Links On Facebook

Your Facebook Profile.
Other Facebook Group.
Other Facebook Pages.
Facebook Direct Message.

Note: Before we proceed, you are not supposed to drop an affiliate link in your Facebook – that will lead to Facebook blocking your account.

But in the Facebook best practices section of this guide – I will teach you how you can disguise your Affiliate links in a way that you won’t get caught.

But for now, let us look at the places where you can post your links.

#1. Your Facebook Profile:

The first place you are entitled to post any link on your Facebook page is your Facebook profile.

Many people don’t know about this because all they do is just update their profile to reveal their location, country, school, and hobbies.

But you don’t have to limit yourself to all that – you should also add your links to your profile because that is where your viewers will get to see your link.

The first place is the bio area where you can update your link anytime you have a new affiliate offer that you want to sell.

The reason why I like the bio area is that – it is what people will first see when they glance at your profile.

And if any of your visitors are operating their Facebook through a computer or laptop – the link will be clickable.

But if they are operating on mobile or some mobiles – it will not be clickable. But if they are serious about getting access to it…

…also, if the name you gave the link is something that is customized to make them understand what they will get –

and not just a link filled with numbers. They will assimilate the link and write it on their browser.

It is something I have done before on another person’s page when I see that the link indicates something I had an interest in.

So, I put it in my head and quickly went to my browser to check out what is inside.

So you can use this method and paste your link in your BIO and give a short explanation of what is inside the link like the image above.

Also, in the About section of your profile where you list education and all details about you.

There is a place to add your website link – input your link in that aspect, so that people can click on the link.

The reason is that – the more you engage and interact on this platform to grow more audience.

People will be coming into your Facebook profile every day and come to check out what you have to offer.

And in most cases, you can easily get Sales just from them viewing your profile before even sending or accepting your request.

#2. Facebook Group:

You can also promote your links on Facebook groups. Although, this strategy will kinda make you a spammer.

This means you will have to keep spamming your links on several public groups in your niche.

Remember, I made mention of “PUBLIC” in the sentence above. The reason is that most of the private groups always have strict policies.

So, it will be difficult or even impossible for you to post links on those kinds of groups.

Also, some groups have few admins that control the platform.

If you check their admin and you see that they are just 2 or 3 admins. You can still manage and paste your link in the comment section.

Take note of the comment section – the reason is to be at these admins will only focus much on the post-approval.

They won’t have the time to monitor what is going on in the comment – so you can comment on any post related to your Affiliate product.

Or make a post related to your affiliate product and after getting approved.

You will post your link in the comment box and get people to click on it easily without any problem.

But if you look at the admin area and see many admins like 6 and above. Just flee and move to other groups.

I will prefer to be in a group that has only 2 admins or 3 admins at most and check previous posts to see if people are posting links in the comment.

That is a good sign that you can also post your links.

Just like I said, this method will kind of make you a spammer because you will be sending a link to several groups.

So, you can open a separate Facebook account for this kind of task – so that your privacy will be secured.

Also, don’t post the same link to many groups too much because the Facebook algorithm will notice it and flag your account.

Although to be able to post your link to several groups – you can check the “Facebook Best Practices” section of this page which I explained below.

#3. Facebook Pages:

Facebook pages are also a very good go-to area when trying to get sales for your affiliate products.

It also involves you spamming links – so, try and use the demo account that I told you to create earlier.

This process involves you commenting on top influencers in your niche pages and dropping your links in the post.

Now, you see me say “Top Influencers in your niche” – that is the best way for you to get a conversion.

What many people do wrong is to keep commenting on pages that are not relevant and close to their niche.

I am a football fan and I support Chelsea football club and one day I was at the official Facebook page of Chelsea.

And I saw someone commenting on people’s comments and posting a Cryptocurrency link.

And I was like, is this relevant to what you are selling?

It is Not! You cannot go about spamming links where your customers are not congregating.

You will only be wasting your time on Invaluable activities. That is why I suggest you comment on pages that are in your niche.

Imagine if that kind of person was to be posting things related to sports Betting.

Wow! It would have been a fantastic idea because there will be millions of people who will be in sports Betting and are on that page.

He can even decide to leverage not only Chelsea’s official page but even other clubs that are also football brands.

So, this is what you should try to study and not just keep spamming your links on every page you see.

Only post them on relevant pages and in your niche. If you are wondering how you can know pages that you should post…

…just go to your search bar and type your niche and tap on pages.

You will see several suggestions of pages – then select the pages that have “Blue Tickmark“.

It means those pages are verified by Facebook and will have a lot of engaging followers.

Then you can follow the page and keep posting your links with your demo Facebook account.

#4. Facebook Direct Message:

Is the Facebook Direct Message also relevant? Oh yes, it is very relevant.

It is even very relevant when you already have a written text that you can send into people’s dm.

I have once received a message from someone who messaged me to join his group immediately after joining a certain Facebook group.

He saw that I was new in the group and immediately messaged me about how I am going to like his group.

And I joined the group because I feel like it can also work well for me.

Although, if you are direct messaging someone – I wouldn’t advise that you pitch them directly.

You will only be wasting your time with that and you won’t make any affiliate sale with that method.

Except if you can message over 5000 strange people though… hahaha… which is not possible because Facebook won’t allow you.

So, you should only invite them into being your friend or joining your Facebook group.

That is what you should do when direct messaging people – because even pitching can lead them to report your profile as a scam.

This will make matters worst for you – so, do it in a simple manner that will make them still look at you as a human and not a bot.

After they might have joined your group or be your friend on Facebook.

You can start to pitch them about your product which you believe can help solve their problems.

Although, more on how you can make them fall in love with buying your Affiliate products in the next section of this guide.

Facebook Affiliate Link Promotion Best Practices

Since we are done with the ways through which you can promote your affiliate links on Facebook.

This guide will never be complete if I don’t show you some of the best Facebook marketing practices that you can jumpstart on.

These practices are very effective and will contribute to your success and existence in doing affiliate marketing on Facebook.

If you should do your Facebook Affiliate marketing the way newbies and a majority are doing it and don’t implement these practices.

You will find it difficult to succeed because your account will get flagged the first day of doing it.

So, follow the practices below and use them to sustain yourself throughout and jump all the hurdles.

#1.Creating a bridge page:

Creating a bridge page is the first thing that you should have in mind when it comes to doing Affiliate Marketing on Facebook.

Even doing Affiliate Marketing without having a bridge page on any platform these days is very difficult – not to talk of on Facebook.

But what is a bridge page and how can you create one for yourself. A bridge page can also be called a Landing page.

Just a one-page website page that explains a little about the affiliate product that you want to promote which is occupied with your Affiliate link.

The reason why you will be needing a bridge page is that Facebook will never allow you to share your Affiliate link on their platform.

If you try it the first instance and you are not banned on the platform. You must be very lucky and shouldn’t consider doing it again.

So, you cannot just see Affiliate links on Facebook and I believe it’s because Mark Zuckerberg is just not fair to Internet Marketers.

Even running an advert on his platform without getting ads restricted is very rare as an internet marketer.

That is why many marketers are now shifting to YouTube for paid adverts.

So, you posting Affiliate links on his platform will never be allowed.

The best way is to create a landing page further explaining the product and put your Affiliate links on that landing page.

So, it is the link to a landing page that you will be promoting on Facebook.

Having a bridge page is also very cool because it will help you increase the sales conversion of your affiliate sales.

#2. Creating a Facebook group:

Another best way to promote your Affiliate link on Facebook is to create a Facebook group for your brand.

Although this takes time a little bit – but it is always worth it and the more you keep trying to promote your group.

The more Facebook will also help you to be recommending your group to others and they will keep joining and increasing.

The thing about this practice is that it gives you full control over your audience and you can keep promoting to them anytime you like.

The way you can get people into joining your group is through DMing people to join your Facebook group.

When it comes to sending people into your Facebook group. You might be wondering – won’t Facebook block my account if I send it to too many people.

The truth is that – Facebook doesn’t put the harsh mind into sharing of your Facebook group to people because they know that you are still sharing a link in their Platform.

Any link that links inside Facebook is still less restricted – but if you are posting links to another website outside Facebook.

That is the only time that they will restrict you harshly and can block your account if you message too many people.

But if it’s inside Facebook – it is still cool to message a lot of people.

But you should be careful of how many people you message in just a few minutes.

Always make sure that there is an interval – so that you don’t behave like a robot.

So, start to build your Facebook Group ASAP.

#3. Cloak Your Links:

Another thing you can do is to always cloak your links. You can use several tools on the internet to cloak your links.

Link Cloakers like Pretty Links is a very good tool that will help you put a redirection on your link.

What this means is that – you will encode your affiliate link in your website link or any link that you can use on the Cloaker.

So, it is that cloaked link that you will share on your Facebook page and other places you want to share your link.

So, once they click on the cloaked link – they will be automatically redirected to tour the Affiliate link and go to the Affiliate product.

This way, you are bypassing the rule of not sharing affiliate links on Facebook by Cloaking it.

It is as simple as something like this:

Affiliate Link=> www.affiliateproduct.com/ref2567

Cloacked Link=>
www.digitalproduct.com/affiliateproduct

Link shared on Facebook=>
www.digitalproduct.com/affiliateproduct

Once they click on:
www.digitalproduct.com/affiliateproduct

They will be redirected to:
www.affiliateproduct.com/ref2567

#3. Duplicate several bridge pages:

Another thing you should also make sure to do is to always duplicate your affiliate bridge pages.

What this means is that – you should always share links to different pages leading to the same Affiliate product.

Just like I said earlier – when it comes to promoting your Affiliate links organically on Facebook.

Since it is leading to another website and not your Facebook group or page. You cannot share to many groups in a day.

You cannot keep sending the same group to 10 groups and pages or more in a day.

The best way for you to be able to do this sharing is by duplicating your affiliate bridge page to several pages.

The one you created – just duplicate it and create another bridge page with another link on your website.

That is how you should do it when you plan on sharing several links on Facebook in a day.

Also, do not overdo it – remember it is having the same domain name.

Unless if you have other link Cloakers that can help you do redirections from many domains.

Or you can use several link shorteners like Bit.ly, TinyUrl, Cut.ly, and others.

But even sharing Bitly links on Facebook is something you should be careful about because it is too common.

So, you can use other link shorteners. Just go on Google to search and you will see a whole lot of them.

#4. Open A Demo Account:

I talked about opening a demo account in the first aspect of this guide – oh! Yes, it is important.

You need to open a separate account for this type of business because it involves you spamming.

I wish I wouldn’t call it that but it is just what it is – it is spamming. Because anything that makes you keep distributing links on pages and groups is spamming.

But did you kill anyone? No!

Why are you doing it – it’s to make money because people are doing it and are making money.

So, it’s not a sin. And if there is any group that doesn’t accept you doing that.

Leave the group and move to another group that has thousands of members that will view your offer.

But to do this safe and secure – it is important that you create a separate account for this.

So that your privacy will be secured. Many intermediate Affiliate marketers do this a lot.

But you wouldn’t know because they keep their privacy secured and just use a dummy account.

#5. Aim For Admin On Other Groups:

Another way to secure enough victory in your Affiliate promotion on Facebook is to strive towards becoming an admin on other groups.

To do this, you can use your normal Facebook profile because they will want to verify that you are human.

The thing is that most top admin on groups also want someone who can help them monitor their group.

So, for example – if you are on a group where you see that they don’t have a lot of admins.

You can message the admin and offer to render assistance in an aspect you feel he or she might need your service which you know.

As you can see – I didn’t say you should go ahead and say you want to become an admin because it will sound fishy and look like you have an ulterior motive.

So, the best thing to do in this aspect is not to just message looking for a favor.

But messaging them and trying to assist them with something.

So, once you have build rapport with them and you have gained their trust.

You can then go ahead and tell the admin that you want to become an admin also just to help them.

So, you can start approving other people’s posts on the group after this method.

Although, that shouldn’t warrant that you keep spamming your Affiliate link on the group because you are an admin.

Just do it once in a while and you will see yourself make sales.

Also, try to build a good rapport with the group so that members can recognize you as an admin.

#6. Post links 2-3 times daily:

To round this guide up – always make sure that you don’t post many links in a day.

Although, I talked about creating several links to be able to post several links in a day.

But the Facebook algorithm can decide to change anytime – so, always keep it limited to 2 to 3 times daily on groups.

You can just select 2 to 3 groups that have a lot of members and keep posting on those groups.

Just make sure that you are careful and safe when promoting your affiliate links.

Conclusion

How to Promote Affiliate link on Facebook is not difficult if you follow the practices listed ahead.

You just have to be careful and watchful when trying to do your promotion and know how you will be distributing your links.

It’s not hard – you only need to follow the normal principle.

If you are promoting your affiliate link on Facebook. Hit the comment box below and tell us how you have been promoting your Affiliate link on Facebook.

If you enjoy this guide, comment below the best practice that you like best and will implement immediately.

Also, don’t forget to share this guide with your friends on your social media pages by clicking on any of the social media buttons below.

May 26, 2021 by Maverick Ope Affiliate Marketing